Self-publishing is not an extreme measure its an option. As we know, e-book self-publishing is the publication of any book or other media by the author of the work, without the involvement of an established third-party publisher. It is generally entirely done at the expense of the author.
Many writers decide that self-publishing step is a result of or failure to be represented by major book publishing companies, this is not always true. Today self-publishing is more entrepreneurial tool than just an alternative.
Self-publishing means authors undertake the entire cost of publication themselves and handle all editing, layout, formatting, registration, ISBN, art, photography, printing, marketing, distribution, storage, etc.
If an author is willing to contract for printing, all rights remain with the author, the completed books are the writer’s property, and the writer receives all the proceeds of sales. The key distinguishing characteristic of self-publishing is the absence of a traditional publisher.
Instead, the creator or creators fulfill this role, taking editorial control of the content, arranging for printing, marketing the material, and often distributing it, either directly to consumers or to retailers. That means you create your own market and total financial control. Isn’t a bright side of self-publishing?
Now, before going to create your first e-book and turn it to the self-publishing vain, lets overview some following stages of e-book creation.
Here are the steps for e-book self-publishing.
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<li>Register LLC</li>
Do you proper legal job, register your own LLC. Seriously, why should you beg other publishing companies to act for you if you can be a publisher for yourself? Act with no limits as a business structure, register your publishing company!
<li>Get ISBN</li>
You know the purpose of ISBN number from the previous page and this is most easy part of your publishing business. Buying is always easy. Just visit ISBN.org and send them a request. Buy ISBN’s online on your registered LLC entity.
<li>Website</li>
Your website will be your official online face. Create a professional website to sell and promote you future e-books from it. Don’t forget about functionality and flexibility. Offer FREE services like blog accounts, free web-space, article and link submission. Check all related posts about websites on Y-Tools – - – Promoter’s Desk and find a lot of information about website development and optimization.
<li>E-Cart</li>
Open an E-cart to accept your future payments and sell your e-books. Don’t forget about functions like free delivery, moneyback, feedback, etc. Check all related posts about E-cart on Y-Tools – - – Distributor’s Desk
<li>Online Distributors and Affiliates</li>
Pick up online distributors – the websites like this, to broaden your market. Submit your e-book online and sell it from as many site as you can.
You can find affiliates and side distribution websites which will submit it for low percentage per sale (usually 1-5% depending of the distributor’s policy) or you can find website which will do the same but for FREE, like our website!
<li>Print On Demand</li>
If your e-book goes well on online market, but it is still 50/50 about bestselling, then you had better find services called print-on-demand. With the print-on-demand function you will pay only for every demanded version of your e-book in paper.
<li>Offset Print.</li>
Now if your e-book is a big bestselling hit and if you think you are next Dan Brown, you had better to connect your financial sources to offset printing. Offset printing is cost effective in comparison with the print-on-demand function. However, that works only for big circulation, which you will deliver through your offline distributors and warehouses.
<li>Offline Distributors</li>
Now you got your order and marketing plan. You have planned all distribution expenses and further steps. Contact with offline distributors to store your paper books. Define the optimal delivery scheme with your distributor. Once again visit Y-Tools – - – Distributor’s Desk
<li>Online Promotion</li>
Promotion, promotion and once again promotion! There are no business types or persons on this planet which would say “I’ve got too much promotion”. There is never enough time to stop the promotion, because it is a never-ending process.
Create your community or affiliate with others. Use the recent tools such as blogging, YouTube broadcasting, Facebook rumors, Twitter chatting, Google’s ads an many many more! Did we mention to you about Promoter’s Desk ?
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